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MEDIA RELEASE IMMEDIATE RELEASE “The Chamber” is the New Brand Identity for the Victoria Chamber February 21, 2012 - Victoria, BC – The Chamber is the new brand identity for the Greater Victoria Chamber of Commerce. The new brand evolved as part of the Chamber’s review of programs and services for its members. “The new identity matches how our members view us, “said Bruce Carter, CEO of the Greater Victoria Chamber of Commerce. “Everyone attends Chamber mixers, Chamber events and joins the Chamber when they want to connect with people who get things done. Our brand is a reflection of a dynamic new direction for the organization. “ The Chamber’s new brand identity was launched at a Members’ Celebration Breakfast on February 21, where members were given T-shirts and invited to enter a Facebook contest to show off the new look. A video explaining our new brand identity can be viewed here. The Greater Victoria Chamber of Commerce, with nearly 1,500 members, is the voice of business for the Greater Victoria and has received Accreditation with Distinction from the Canadian Chamber of Commerce. -30- 2012 Chamber Week Events For more information contact: Ellen Henry Bruce Carter Manager of Member Communications Chief Executive Officer Greater Victoria Chamber of Commerce Greater Victoria Chamber of Commerce Email: ehenry@gvcc.org Email: bcarter@gvcc.org Cell 250-812-0510 Cell: 250-889-2271
MEDIA RELEASE
“The Chamber” is the New Brand Identity for the Victoria Chamber
February 21, 2012 - Victoria, BC – The Chamber is the new brand identity for the Greater Victoria Chamber of Commerce. The new brand evolved as part of the Chamber’s review of programs and services for its members.
“The new identity matches how our members view us, “said Bruce Carter, CEO of the Greater Victoria Chamber of Commerce. “Everyone attends Chamber mixers, Chamber events and joins the Chamber when they want to connect with people who get things done. Our brand is a reflection of a dynamic new direction for the organization. “
The Chamber’s new brand identity was launched at a Members’ Celebration Breakfast on February 21, where members were given T-shirts and invited to enter a Facebook contest to show off the new look.
A video explaining our new brand identity can be viewed here.
The Greater Victoria Chamber of Commerce, with nearly 1,500 members, is the voice of business for the Greater Victoria and has received Accreditation with Distinction from the Canadian Chamber of Commerce.
-30-
2012 Chamber Week Events
For more information contact:
Ellen Henry Bruce Carter
Email: ehenry@gvcc.org Email: bcarter@gvcc.org
Cell 250-812-0510 Cell: 250-889-2271